Free Stuff
I've distilled fifteen years' behavioural science experience into these exclusive handbooks - at no cost to you. If you like it, why not sign up to the data // psychology newsletter?
Personalised Persuasion
Nudges are not one-size-fits-all.
If you want to make effective ads, brands, or websites, you first have to understand the psychology of your audience.
​
But then what? So your audience is extraverted - so what? What does that mean for your imagery, nudges, wording?
​
This handbook tells you exactly that.
BRAINWASH
Habit Model
Brainwashing is real.
​
It happens every day, when long-standing beliefs and habits are changed - like switching laundry brand.
From two years of book research, I have devised nine steps to changing stubborn habits - and how to defend yourself, too.
​
Find out the nine steps in this handbook.
Want more? 👇
🗞️ Subscribe to the data // psychology newsletter.
​
âś… Trusted by over a thousand people so far.
​
đź’° All gold, no junk, and no cost to you.